Who OWNS your Sales Leads – You or Your Sales Rep?
February 23, 2011
Hey, this used to be an easy answer (you owned them and you had possession of them), but in these days of LinkedIn, Twitter, Facebook, etc., it is not so simple. Here are some thoughts on this software sales compensation issue for any company looking for growth equity or a venture capital investment.
1) Where are Your Sales Leads Stored (aka, who has possession of them)?
Here is a recent summary of some litigation in this area. Worth a read!
Disclaimer: This is not legal advice, and no attorney client relationship is formed. It is provided for informational or educational purposes only.