Frequent forecast review meetings are crucial regardless of the length of your sales cycle. But how often is enough? Here’s your answer.
Read Full Article about How Often Do You Hold Forecast Review Meetings?Remember the old joke… “I’m a VC and I’m here to help”? Well, at OpenView Partners it is no joke. We have a firm where the mission after we invest venture capital is to help founders, CEOs and their management teams build great companies with a focus on every company reaching a successful exit (not…
Read Full Article about Go with a VC That is More Than a RolodexLast week, I was asked to help a fellow marketer out with a new video project. At the time, I assumed he needed help recording some talking heads or something simple like that, similar to the videos we create on OpenView Labs. As it turned out, what he was hoping to do was create a…
Read Full Article about Recording iPhone App Demos for Content MarketingIn a great blog post entitled “Scaling is Hard,” Jeff Bussgang of Flybridge Capital gave four challenges that companies face after they’ve achieved the elusive product-market fit and started to gain traction with paying customers. As Jeff points out, scaling your company requires a very different skill set than does building one from scratch, and…
Read Full Article about Scaling Your Business Model: 3 Necessary AdjustmentsHappy New Year from OpenView Venture Partners! 2011 was a great year for OpenView Venture Partners. Our portfolio companies performed well, we added 5 great new companies to the portfolio, and we had the first close of our third fund. In addition, our portfolio companies and OpenView hired some terrific new people and we are…
Read Full Article about Happy New Year and a Positive Economic Prediction for 2012I read Steve Poland’s guest post at Tech Crunch last week. While I enjoyed his post, what I really enjoyed was the image that accompanied it: OpenView Venture Partners invests growth capital in expansion stage software, internet software, software leveraged services or software based appliance companies that are generating bookings and or revenues of at…
Read Full Article about What Startup To Build?This is the third in a series of posts that I am writing aimed at helping entrepreneurs maximize their economic performance. You can find a summary of the economic model series here . My last post described why most entrepreneurs don’t think about their economic model enough. This post explains that every company has an…
Read Full Article about Economic Model Part 3: Every Company Has an Optimal Economic Model Waiting to Be DiscoveredSmart marketers have been recognizing the benefits of LinkedIn for B2B social media strategies for some time now. According to Mashable, LinkedIn is growing even faster than it was in 2010. We all know that LinkedIn is a fantastic resource for recruiting, but the benefits don’t stop there. Last year on OpenView Labs, we shared…
Read Full Article about B2B Social Media: How to Boost Engagement on LinkedInI recently wrote a post with some tips on avoiding a busted VC deal. One of my tips was to be ready for diligence before you sign the LOI. Here’s some more thoughts on getting ready. The key to a successful and pain-free venture capital raise is to be informed, prepared, and engaged. To be…
Read Full Article about Checklist: How to Prepare for a VC Fund RaiseMost expansion stage companies execute marketing strategies for their target prospects who help them build their customer base over the long term, but they lack marketing strategies directed towards the “money guys” who might invest in or acquire their company in the future. In this post I try to demonstrate how investors/acquirers have a similar buying process…
Read Full Article about The Missing Ingredient: Strategic Marketing to the “Money Guys”We've built our team around the idea that we will provide meaningful value to each portfolio company.
We devote every person, every skill, every advantage, and most waking hours into making sure that each and every one of our portfolio companies succeed.
We invest around the world and offer significant global expansion assistance to companies worldwide.
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