Are you in charge of setting marketing goals for your organization? That’s no small task, and the pressure is certainly on. If done wrong, you’re setting yourself up for failure. If done right, you can provide productive direction and alignment for your entire team.
Corporate Management & Expansion
Hosting an internal “innovation competition” could be your ticket to happier, more engaged employees not to mention your next great product or feature.
Looking back on the championship basketball team I was a member of in college, I realize the lessons in leadership, teamwork, and defining your aspirations apply to growing a successful tech company, as well.
Most startup executive teams can only dream of an outcome like Google’s acquisition of Nest. Nevertheless, the Nest story is a great case study on how to best position your company for an exit.
Traditional corporate hierarchy has always been the primary model for businesses. However, with the new holacracy model, things may change. The question is — should they?
Will B2B SaaS companies follow the B2C dynamic pricing model adoption trends in 2014?
When it comes to lack of focus, sadly most distractions come straight from the top. Here are 10 signs you are distracting your employees rather than leading them.
When it comes to pricing, the best lessons come from mistakes made by others, not firsthand. Discover what you can learn from the Netflix pricing strategy ups and downs.
Looking for ideas for how to allocate your company donations this year? At OpenView, we designate our charitable giving similar to our investments.
Microsoft is taking steps to revamp its notoriously divisive culture — starting with employee performance evaluation. What lessons can you learn from the software giant’s stumbles?