Teens Don't Think Our Blogs are Cool :(

Thursday, February 4, 2010 by Scott Maxwell
A recent Pew study found that teens are abandoning blogs for social networks.  They also found that teens don't use twitter.  This jibes with my experience with my teens, who are using Facebook and SMS mostly at this point and don't even seem to know what twitter is and don't seem to care about blogging.  If the target audience for your expansion stage company is teens, you clearly need to figure out how to develop your lead generation system toward the social sites, probably using a content management marketing program.  Interesting study...
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OpenView Venture Partners is an expansion stage venture capital firm, with a focus on high-growth software, internet, and technology-enabled companies. Much of the team's success has been driven by its active role in providing its portfolio companies with strategic value-add services and highly practical operating expertise. OpenView Venture Partners is based in Boston, MA, and invests globally.