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Meet Devon

Devon McDonald is responsible for working directly with key stakeholders within OpenView’s portfolio to provide strategic guidance in the areas of sales, marketing, and influencer channel development, as well as operational efficiencies.

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Articles by Devon McDonald

Lead Generation Success Stories: Mashery

May 30, 2013 by

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Mashery Sales Director Jim McDonough shares his insight and experiences building and managing a pipeline generation machine.

What Every Expansion-Stage Company Should Know About New-Mommy Etiquette

May 11, 2013 by

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What every senior manager at expansion-stage companies should know about appropriate etiquette with pregnant women and new moms in their offices.

Lessons From ExactTarget’s First Outbound Prospecting Team: Interview with Christy Weymouth

May 7, 2013 by

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Christy Weymouth shares her insights and experiences building a sales team at ExactTarget, and offers first-hand advice on how to manage a lead generation team effectively.

Posts I’m Most Proud of from 2012: An End-of-Year Personal Blogging Reflection

December 21, 2012 by

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OpenView Labs team members have incredibly aggressive content goals, not to mention other internal and (most importantly) external portfolio goals. We are asked to contribute a new blog each week that pertains to our particular practice area. I’m proud to say that this year I have hit my blogging goal — by December 31st I…

How Does My Team Stack Up? Lead Generation Team Benchmarks in OpenView’s Portfolio

December 18, 2012 by

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In response to popular demand, we’ve collected data from sales teams across the portfolio to deliver lead generation team benchmarks you can use to gauge your own team’s progress.

End of 2012: A Time for Reflection and Planning for Your Lead Gen Team

December 14, 2012 by

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The end of the year is upon us, and now is the time to reflect on what went well with your lead gen team in 2012, what didn’t go so well, and what the team’s goals will be for next year. This process should very much mirror our recommendation for what should be happening during…

Variable Compensation for Lead Generation Reps: Consistency and Frequency are Key

December 12, 2012 by

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Outbound prospecting is an exhausting role and it requires thick skin. Enduring constant rejection over the phone and via e-mail is never easy to swallow. For most of the companies in OpenView’s portfolio (and this may very well be the case at your company) many of these teams are brand spanking new. They are still…

End-of-Year Excuses: Don’t Let Your Outbound Prospecting Team Lose Steam in December

December 7, 2012 by

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Thanksgiving has come and gone, and there are only a few weeks until the end of the year. Yes, my friends, the holiday season has arrived. Unfortunately, so have the excuses from outbound prospecting reps. As usual, there will be lots of prospects out of the office this month (particularly the last week of December).…

5 Top Sales Blogs that I’ve LOVED Following in 2012

December 3, 2012 by

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Not all sales blogs are created equal. Here are the top sales blogs that I’ve enjoyed following in 2012.

Rant #2 About Having Realistic Expectations When Launching an Outbound Prospecting Team

November 29, 2012 by

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Here are five reasons why you need to temper your expectations when it comes to your outbound prospecting team’s first year.