Amanda Maksymiw focuses on developing marketing and PR strategies for both OpenView and its portfolio companies.
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In this blog, Amanda Maksymiw offers a simple B2B social media assessment to help marketers determine how to improve their efforts.
Read Full Article about B2B Social Media Assessment: How Do Your Efforts Stack Up?Content marketing is anything but a shiny object. If it isn’t the focus of your marketing program, you’re doing it wrong.
Read Full Article about If You are Thinking about Content Marketing as an Add-on, You’ve Got It all WrongDemandGen Report’s first Content2Conversion Conference was full of discussion and insight into B2B lead generation, lead nurturing, and content marketing.
Read Full Article about A Recap of the Content2Conversion Conference Presented by DemandGen ReportPracticing smart B2B marketing enables you to better connect with your audience, accomplish goals, and avoid looking stupid in the process.
Read Full Article about 5 Ways to Make Your B2B Marketing SmartThe top venture capitalists are personal branding machines. Here are some of the best practices you can learn from them to elevate your own personal brand.
Read Full Article about How to Build Your Personal Brand Like a VCAgile marketing is all about being quick, nimble, and well-coordinated with your marketing efforts. Here are insights on OpenView’s agile marketing practices, and how your company can benefit, too.
Read Full Article about Are You Practicing Agile Marketing?Think about adding on a content hub to your content marketing repertoire to build thought leadership, brand awareness, and community engagement within your target audience.
Read Full Article about New Example of B2B Content Marketing at WorkA Q&A with influencer marketing enthusiast Amanda Maksymiw, in which she discusses what makes influencer marketing so successful, some impediments to influencer marketing’s success, and a word or two about algorithmic sites that measure your company’s “influence.”
Read Full Article about Why Influencer Marketing is Good for Your Startup and a Word or Two About Klout“If you build it, they will come” does not apply to your next event. Here’s how to promote your event within your social networks and leverage the reach of your influencers to boost participation.
Read Full Article about Fast Tips on Using Social Media and Influencer Marketing for Your Next EventJust when you thought you were on top of your company’s social media presence, Facebook announces a new layout for brand pages. Now what?!
Read Full Article about New Facebook for Busy B2B Social Media MarketersWe've built our team around the idea that we will provide meaningful value to each portfolio company.
We devote every person, every skill, every advantage, and most waking hours into making sure that each and every one of our portfolio companies succeed.
We invest around the world and offer significant global expansion assistance to companies worldwide.
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