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Adam focuses on investing in and building companies in several sectors, including software, digital media and technology enabled businesses.

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Articles by Adam Marcus

Why You’ll Hit the Wall Without MVV (Mission, Vision, and Values)

12 days ago by

Run Free or Die

Companies can’t efficiently scale without establishing, committing to, and communicating their mission, vision, and values (MVV).

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Where in Your World is Jeremy Lin?

79 days ago by

managing talent

Image provided by: nikk_la

You wouldn’t know it, but it’s only been four weeks since Jeremy Lin played his first NBA game.  His Cinderella story has overwhelmed the social media landscape and he has displaced Tebow as the new darling of Sportscenter. If you don’t know Lin’s story already, you can catch up by reading this New York Times article. Here’s the Cliff’s Notes…

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Management Principles CEOs Can Learn from Nucky Thompson

180 days ago by

Nucky-Thompson-boardwalk-empire-16656275-1600-1200

Last night I was watching Boardwalk Empire and realized there are a handful of management principles to be learned from Nucky’s current predicament.  The past few years have been very lucrative for Nucky, and he has become a bit enamored with his success.  As his empire has grown, Nucky has been left with less time…

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It ain’t all peaches and cream

427 days ago by

OpenView Venture Partners Boston MA

Over the past few months there has been a lot of discussion about another potential tech bubble. While bubbles tend to give many folks pause, it is also a great time to be an entrepreneur raising growth capital. The euphoria has spread to beyond just the new generation of Internet juggernauts (think Twitter, Zynga, etc.)…

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The ground isn’t shaking anymore…what are you going to do about it?

553 days ago by

OpenView Venture Partners Boston MA

I am reading this book, The Upside of Turbulence, and one concept the author addresses early on is “Active Inertia”. Management teams practice Active Inertia when there is turbulence in the market, and they rely on preexisting commitments rather than make adjustments to adopt to the new market conditions.  Over the past few years we…

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You keep using that word. I do not think it means what you think it means.

562 days ago by

OpenView Venture Partners Boston MA

Over the years, lots of folks have opined on what they believe constitutes the right questions to ask a potential investor. However, I think Tony Hsieh in his latest book, Delivering on Happiness, really nailed it. Over the years, Tony has established thought leadership on building a company culture and guiding his ecosystem’s happiness. It…

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Optimizing your Linkedin searches

575 days ago by

OpenView Venture Partners Boston MA

Over the past six months Linkedin has clearly become the de-facto app for recruiting at all levels. I have not heard the words “Monster” or “TheLadders” or “Hotjobs” for a very long time. In fact, Linkedin has become the homepage/critical app for many folks I know (including myself).  Before I get to the crux of my post…

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Is your Management Team Effective?

587 days ago by

OpenView Venture Partners Boston MA

Common sense is not so common- Voltaire I was recently researching best practices process for building top management teams and I came across the research of Stanford Sociologist Elizabeth Cohen. Some of her findings, while fairly obvious, are incredibly insightful. These are the three ways a leader can make teams successful.  Rally around a compelling purpose…

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Do you Have your Hands on the Right Dials?

593 days ago by

OpenView Venture Partners Boston MA

Let me paint a picture for you. You are the CEO of an expansion stage company. Everything is trucking along nicely. The top line is growing, your customers are happy and your employees are fired up. Each month your sales team hits its quota and you surprise your board with the great news. Then one…

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Do You Have Core Values?

600 days ago by

OpenView Venture Partners Boston MA

Outside of the operational challenges facing management teams of expansion stage companies, I believe culture represents the next biggest opportunity. Companies with great cultures are more focused, can recruit the best talent and have the happiest customers. This is all starts with your core values or mission. Establishing your core values/culture is key for scaling an…

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