OpenView’s Portfolio Takes On Viral Fundraising

Ice Bucket Challenge 2

As I’m sure you’ve noticed, we are in the throws of a viral fundraising phenomenon called the #IceBucketChallenge to help raise awareness and funds for ALS (commonly known as Lou Gehrig’s disease). Over the past two weeks, the months-old challenge has exploded across social media outlets and particularly in the Boston area, thanks in large part to…